Saturday, February 16, 2008

Make Money Blogging Without Actually Blogging (Niche Blogs In Bulk)

Everyone talks about how blogging is hard work and that you need to be extremely dedicated in order to make a decent income from your blog. I definitely agree with that form of thinking if you are attempting to make one or two great blogs, and are spending all of your own time updating them. But what if you want to make 100 not-so-great (but not spam by any means) blogs that collectively make a nice income?

The secret to making money from these blogs (and any blog for that matter) is to really diversify your revenue streams. On average, one of these sites will probably bring in 10-100 uniques per day, so only having one form of advertising isn’t going to make enough money. You should include the following:

Text-Link-Ads - This is my second favorite (for these blogs) next to direct ads. For the first several months after getting accepted, you will probably only sell a couple links. Over time, however, you will likely have consistent sellout months, providing a very steady income source. You can also increase your revenue further by offering their post level ads. Most advertisers who purchase this inventory are only interested in getting backlinks, so your traffic and posting frequency won’t be an issue.

Google AdSense - Test it out and see if the revenue that it makes is worth it. I set a benchmark of $30/month. If the blog can’t get enough traffic to reach that level, I leave AdSense off.

Kontera ContentLink - These are pretty non-invasive and provide a nice trickle of income when used on multiple blogs. If you don’t have a large site to apply with, you will need to register under John Chow.

AuctionAds - This doesn’t usually work for me, but it is worth testing. Depending on your niche, it could provide a big chunk of the revenue.

ReviewMe / PayPerPost - Using these services would require some additional work because you have to actually write the posts, but if you are up to it, they can provide a large income boost.

Direct Ads - These are my favorite. I get a ton of advertising inquiries for text ads and other campaigns. The great part about direct ads is that once you develop the relationships, you can usually keep them going and possibly sell them advertising on other blogs in your network. Be creative and you can always find room for “one more advertiser”
Those 6 different monetization options should be more than enough to push your blog over the $100/month mark. Don’t worry about putting up too many ads, your number one priority at this point should be to generate revenue because you probably won’t have many (if any) loyal readers on these blogs. The posting frequency is just too low to build repeat visitors.

No One Can Tell You Exactly How To Make Money Online, You Just Need To Do It

If you’re reading this blog, or a number of other blogs about making money online, with the hopes that they will tell you exactly how to do it, you’re looking for something that isn’t there. There’s nothing wrong with reading blogs, forums, and ebooks for entertainment, to keep up with the latest news, or to get some ideas, but relying on it alone will not help you to make money online. You just need to get out there and do it.

I’m sure you have heard the saying “success breeds success,” but you probably aren’t taking advantage of it. If you commit to doing something towards making money online, and really take action, even the smallest successes will give you a boost in confidence. This, in turn, will lead to more ideas, more trials and errors, and more successes. You will eventually get to the point where you know what you are doing and are able to adapt on your own to the rapidly changing internet.

1. Choose one or two strategies:

You don’t want to spread yourself too thin by working on too many ventures at once. You can always automate and outsource them once you get them up and running, but for the crucial times when they need your attention, you must stay focused. However, just choosing one may not be enough for some people. There will usually be periods of waiting or burnout, so being able to concentrate on two ventures will add some variety.

Some viable online business strategies would be blogging (obviously), PPC affiliate marketing, user-generated content sites, free service-based sites, paid service-based sites, resources sites, communities/forums, e-commerce stores, paid membership sites, product development (ebooks or software), freelancing (writing, design, programming, etc), eBay selling, consulting, and probably many more.

2. Get Something Up and Running

Even if you don’t quite know what you are doing yet, it is important to just get started. Think of it as a learning process. One of the great things about the internet is that the cost of business is extremely low and everything is very flexible. There is nothing stopping your from rapidly changing your business plans and structure.
3. Always Continue Your Education
We focused on getting something started before learning how to do it because education can paralyze you. Books, training courses, and classes are great for gaining new knowledge and learning how to do new things, but they themselves do not help you make any money. I have seen countless people get stuck in the trap of learning, learning, learning, and while they are gaining a ton of knowledge, they aren’t making any real world progress.

4. Monitor What Works and Keep Doing It

Continuing with “success breeds success,” when you have an online venture in progress, you are continually trying new things and getting your own feedback on what you did right and what you did wrong. Use this information to train yourself how to be successful. This concept is very simply but is often ignored. When something does not work, ask yourself why it didn’t work and figure out how to adjust it. When something does work, ask yourself why it worked and figure out how to repeat and apply to other avenues.
This is where the real learning occurs. This type of learning is on a very personal level because you are analyzing tings that you yourself have done, not things that other people are saying they have done. With enough experiences, you will develop a very strong sense for success and will be able to explode your growth. You can’t properly tell other people (contractors and employees) what to do until you know exactly what works. If you don’t know for yourself what works, and are spending money based on what you have heard, there is a good chance you won’t recover your costs.
5. Never Stop Working Hard
This last step is the most important but is also the most difficult. It is way too easy to start a business on the internet. These days, with software like Wordpress, anyone can have a new business (website) online in 15-30 minutes. The hard part is sticking with it for the long run.
As you probably know, the beginning growth stages are usually very slow and mentally tough. This applies to all of the make money online strategies above. It takes time to build brand awareness, authority, market confidence, contacts, traffic, and ultimately, revenue. However, if you consistently work hard on your business, you will see incremental results in the beginning which snowball into exponential results with time.
6. Start Now, Don’t Stop, and Keep Reading
I know I said in the opening paragraph that you shouldn’t be reading blogs, forums, and ebooks with the hopes of learning exactly how to make money online. I didn’t meant stop reading them all together. Getting inspiration from the experience of others is extremely valuable, it just isn’t as valuable as actually taking action and making your own experiences.

When reading tips and advice online, take them as just that, tips and advice. Don’t keep searching for a step by step strategy that will guarantee your online success because your are the only element that can guarantee that success. Read the words of others to gain ideas, strategies, and inspiration for your own, existing ventures.